In 2015, adidas Originals launched the trailblazing NMD silhouette – taking cues from the brand’s inimitable archive in order to create a shoe that disrupted the sneaker world at the time. Six years later the Trefoil has returned with an updated take on the original cutting edge innovator, channelling the very same independent mindset to present the NMD V3. Made for those who respect what’s come before, while also staying up to date with what’s coming next, the latest silhouette in the NMD family stands proud as a future icon created for the rebellious explorers forging the cities of tomorrow.
We partnered up with adidas Originals to launch and celebrate the all-new NMD V3 at our latest New Delhi store in Priya Market.
The evening kicked off with an apparel upcycling workshop with acclaimed fashion brand Toffle, where people brought in their own tees and the community got together to create truly unique wearable art.
The night then progressed into a look into the past down in The Basement. We set up a museum-style arrangement of NMDs where we displayed some of the most iconic kicks from the silhouette’s lineage. From the first-ever NMD R1 to the latest Pharrell collaborations and everything in between, the display was a sight to behold.
The night closed off with two b2b house and techno sets with popular DJs Priyam and Febby Momma, who rocked The Basement and kicked the party off into a new gear.
All this, with the support of our incredible partners in Red Bull, Samsara Gin, Jimmy’s Cocktails, Bira91, BRB Popped Chips, Brew House, Cafe Delhi Heights and Burgerama who served some much needed refreshments in drinks and food.